Client Overview
An Oklahoma City-based manufacturer of oil and gas pipeline safety equipment sought to enhance employee engagement and foster an open workplace culture through a custom mobile app. This app aimed to simplify onboarding, facilitate employee connections, and provide up
Key Features of the App
- Simplified onboarding for new employees.
- A robust search feature to connect with colleagues or departments.
- Notifications for updates, announcements, and weather or on-premise emergencies.
- A fun art recognition game with a point-based system to encourage participation and interaction.
The Challenge
Building a versatile yet user-friendly app posed several challenges:
Intuitive Design for a Diverse Workforce
The workforce included white-collar and blue-collar employees, each with different expectations and technical proficiency. The app needed to offer an easy-to-use interface while integrating multiple features with minimal touchpoints.
Dynamic Synchronization
Employees required real-time updates for booking and coordinating meetings in specific locations. Integrating this feature with the company’s Microsoft apps and existing ICT infrastructure added complexity.
Image Recognition for Art Identification
The art game required precise recognition of hundreds of artworks on-site despite variables like lighting, camera quality, orientation, and movement. Achieving accuracy in image identification was critical to ensuring engagement.
Unique Job Notifications
The app needed a distinct space for job notifications, allowing employees to refer opportunities quickly to their networks, furthering internal hiring initiatives.
Our Solution
To meet these challenges, our mobile app development team began with an extensive ideation phase, resulting in a dynamic, cross-platform app equipped with the following core functionalities:
Dashboard
A consolidated home page offered a snapshot of:
- Company events and announcements.
- Meeting schedules
- Points earned in the art game.
Announcements Feature
An organized system categorized announcements for clarity, including:
- Job postings.
- Meeting schedules.
- Safety alerts.
- On-premise food truck schedules and vendor offers.
Art Recognition Game
A gamified feature enabled employees to point their phone cameras at artworks on-site to identify and learn about them. This fun, interactive game fostered engagement and curiosity among staff.
Smart Scheduling and Location Finder
A meeting scheduler allowed employees to:
- Book rooms in real-time.
- View meeting locations and availability.
This feature streamlined resource sharing and enhanced collaboration.
Employee Directory
A group-based employee directory simplified finding the right point of contact. This feature promoted collaboration and made emergency communication more effective, fostering a sense of openness within the organization.
How We Made a Difference
Cross-Platform Compatibility
The app was developed for both iOS and Android users, ensuring accessibility across the organization.
CMS Integration
Integrated with a Drupal-based CMS, allowing non-technical staff to manage updates and notifications effortlessly.
Seamless Authentication
The app leveraged the client’s existing authentication mechanisms, simplifying onboarding for new employees and ensuring security.
Tech Stack
We built the app using the following tools and frameworks
Conclusion
This custom mobile app not only met the client’s goals but also became a cornerstone of employee engagement. By combining essential features with a user-friendly design and fun, interactive elements, the app transformed how employees interacted with each other and their workplace.
Looking to create a custom mobile app to boost employee engagement? Let us help bring your vision to life.
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